March 21, 2024

Using Gamification in Business to Increase Performance

.tatsu-ByMm3iLFRT.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;}.tatsu-ByMm3iLFRT.tatsu-text-block-wrap{margin: 0px 0px 0px 0px;} There was a time when gamification in business used to be a buzzword. But times have changed, and this strategic approach is becoming a potent tool for businesses. Companies nowadays are fighting tooth and nail to keep their employees sharp and their customers happy.   The brightest managers are turning to modern tools like gamification to engage employees and customers and carve out market share. Once you do
March 21, 2024

Using Gamification in Business to Increase Performance

.tatsu-ByMm3iLFRT.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;}.tatsu-ByMm3iLFRT.tatsu-text-block-wrap{margin: 0px 0px 0px 0px;} There was a time when gamification in business used to be a buzzword. But times have changed, and this strategic approach is becoming a potent tool for businesses. Companies nowadays are fighting tooth and nail to keep their employees sharp and their customers happy.   The brightest managers are turning to modern tools like gamification to engage employees and customers and carve out market share. Once you do
November 8, 2023

Churn Rate in the SaaS Industry: Strategies, Calculations, and Examples

.tatsu-rJzOwhXW-6.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;} The churn rate is a vital business metric. Also known as attrition rate, it measures how many customers end their relationship with a company within a specific timeframe. This concept applies to customers who stop buying your product and how many customers don’t renew.  This measure is particularly significant for Software as a Service (SaaS) companies, whose business model greatly relies on customer retention. A high churn rate could indicate customer
November 29, 2023

How To Elevate Your Scrum Game: Mastering Core Principles

.tatsu-HJMiIMQZbp.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;} Scrum is a part of Agile project management. It breaks down complex tasks into simpler and more manageable pieces. Moreover, it is a continuous process that helps plan, prioritise tasks, and see which area needs improvement. Using scrum principles, product managers can foster an efficient collaborative process. Several statistics prove that Scrum is one of the best frameworks to use. Scrum is the most used Agile project management framework among 76
December 12, 2023

10 Key Steps To Building A Winning Go-To-Market Strategy

.tatsu-SyGxfAdaep.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;} Your go-to-market strategy (GTM) will be crucial to your product’s success.  Currently, the digital advertising and marketing sector is booming, with projections of an astounding $947 billion by 2027. There’s no wonder why startups are flooding the market, all eager to tap into this well of wealth. However, 90% of startups fail. A contributing factor to this high failure rate is companies’ tendency to overly fixate on developing the next ground-breaking
November 15, 2023

Agile vs. Scrum: Differentiating The Two Methodologies

.tatsu-rJfI8YoKxT.tatsu-text-block-wrap .tatsu-text-inner{width: 100%;text-align: left;} If you’re a part of the project management scene, then you’ve probably heard of Agile vs. Scrum. These two project management methodologies are responsible for launching many companies worldwide to the heights of their success. Many people think that they’re the same, but unbeknownst to them, the two have noteworthy differences that separate them. Let’s explore the dilemma of Agile vs. Scrum and determine which development methodology is best for your